There was a time when everything was "new and improved". Now that was something to strive for. If you had a knife or gun and there was suddenly a "new and improved" version available you only had to show the ad to your wife. Everyone understood that you HAD to have something that was new and improved. Today, you show an ad to your wife for a tacticool anything and she just rolls her eyes. Camo doesn't impress her unless it's a purse. Then she'll only look at it 30 seconds longer. No sir, these are not our father's marketers. Where are the backroom boys caressing a Monticristo or an Upmann between two fingers and sipping on a Courvoisier? What this country needs is something "new and improved"!
Bookmarks